DiscoverBE the Sought-After Entrepreneur PodcastBuilding From Your Design: The Offers, People, and Visibility That Actually Align [Episode 4 of 4]
Building From Your Design: The Offers, People, and Visibility That Actually Align [Episode 4 of 4]

Building From Your Design: The Offers, People, and Visibility That Actually Align [Episode 4 of 4]

Update: 2025-11-25
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Have you done all the introspective work to understand what you want, identified your limiting beliefs, and expanded your worldview but now you're stuck on how to actually translate that into a business structure that works? 

In this fourth and final episode of the Building From Your Design series, I'm showing you how to take everything from the previous three episodes and turn it into practical business decisions about your offers, who you serve, and how you market. I share why my resistance to social media and content creation was actually a portal showing me I'm not wired for that type of communication, how to factor in your own time as an expense so you don't end up paying yourself a dollar an hour, and why no expert should be telling you what your offer is, that's your role as an entrepreneur, and outsourcing it means you're building their business, not yours.

BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU'LL DISCOVER:

  • How to pull together your success clues, your vision for expression and time, your limiting beliefs, and your expanded worldview into practical business decisions about what you offer, who you serve, and how you get visible and why this is about ruthlessly subtracting what doesn't align, not adding more to prove you're doing enough.
  • The critical questions to ask about any offer like does this align with who I'm here to be? Does it compromise the time I want to spend on what matters most? Does the math work when I factor in taxes, tech expenses, AND my own hourly rate and if any of those answers are no, you have to revamp it or you're building on the wrong foundation again.
  • Why resistance is actually a portal, not a block you need to overcome, my own disenchantment with social media and short-form content wasn't something I needed to push through, it was showing me I'm wired for depth, variety, and nimble pivots, not heavy structured funnels with ads running every month that keep my foot on the gas like my brick-and-mortar business I sold to escape.
  • The membership math trap … if you're selling a $50 membership and need $5K/month, that's 100 people just to hit the number but then you have to factor in taxes, tech costs, and all the time fielding questions and cancellations, which means you actually need 150-200 people, and if you have a small audience that requires playing the volume game through mass visibility, which might be completely misaligned with your wired preference for quality over quantity.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

To get Wispr Flow the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. click here.

Selling the Invisible: Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises. 

Free on-demand training >>> https://www.creativelyowned.co/watchnow

 To find out how to own your unique edge, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

 https://www.creativelyowned.com/quiz

Offer Architect: TURN YOUR ‘INVISIBLE’ WISDOM INTO A COMPELLING OFFER THAT WILL SELL WITH A SINGLE EMAIL. 

>>>

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Building From Your Design: The Offers, People, and Visibility That Actually Align [Episode 4 of 4]

Building From Your Design: The Offers, People, and Visibility That Actually Align [Episode 4 of 4]

Kathryn Thompson